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February, 13th 2008

Actor/writer/comedian Damon Wayans ("In Living Color" and "My Wife and Kids") recently showed a prototype of WayOutTV.com, his new website project, to attendees at a Dealmaker media investment conference. WayOutTV’s VP, actor Joseph Vassallo, was also in attendance.

According to the Los Angeles TImes, WayOutTV.com will feature videos produced by aspiring young comedians handpicked by Wayans who sees the free site as an online comedy club and production studio that could eventually change the way content is bought and sold in Hollywood. He expects WayOutTV to help find talented comedians and train them to write and produce their own vehicles. The goal is to sell that work to Hollywood.

"There's a lot of initial attempts at these sites but no one has dominated like the way Comedy Central dominates cable," said Tim Chang, a principal at Norwest Venture partners, who has been informally advising Wayans. "Damon is used to these skit formats; his strength is in putting out content quickly" he told the Los Angeles Times.

Other sites offering material produced by professional comedians include Will Ferrell's FunnyorDie.com, Jeff Foxworthy's MyBlueCollar.com, and Harry Shearer's MyDamnChannel.com. RooftopComedy.com and Black201.com also feature the work of professional producers and comedians but lack a well-known celebrity.
Wayans is reportedly pursuing revenue-sharing viral marketing deals (such as YouTube and Break.com).

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